- Decide Your Goals: Define what you want your target group to learn and achieve from your consulting services. This clarity will help structure your offerings to meet their needs.
- Define Your Target Group: Understand your audience’s pain points and needs. Determine whether you will advise individuals or companies.
- Build a Professional Network: Connect with other professionals to establish credibility and gain referrals. A solid network is crucial for promoting your services.
- Set Your Rates and Establish a Contract: Decide on your fees and create a contract outlining your services and expectations. As you gain recognition, you can increase your rates.
- Arrange for Advertising and Marketing: Choose the channels (social media, newsletters, brochures, niche-specific ads) and allocate resources and budget for marketing activities. Make your target audience aware of the value of your advice.
For more details, visit the Guide to becoming an Olderpreneur on the SASSI Hub.
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